SEO & GEO · Visibility
SEO & GEO optimization — get found in Google and in AI answers.
I make websites visible: classically in Google, and now in AI search like ChatGPT, Perplexity and Google AI Overviews (GEO). With clean tech, linked schema markup and content that answers questions directly — this website is the proof.
The problem
More and more customers ask an AI first — and many websites are invisible there.
Search behaviour is shifting: instead of ten blue links, the AI gives one answer — and only recommends what it understands and trusts. Classic SEO remains the foundation, but it is no longer enough: AI systems need clear entities, linked structured data and content in answer format. That is GEO (Generative Engine Optimization) — and the difference between sites that appear in AI answers and sites that never get mentioned.
How it works
What you get
SEO and GEO work hand in hand — four building blocks that cover both.
SEO foundation
Clean tech, semantic HTML, fast Core Web Vitals and deliberate internal linking — the base without which neither Google nor AI can place you.
Linked schema markup
Person, company, services and FAQs as structured data linked via @id — so machines get a coherent picture: who offers what, where.
Answer-first content
Landing pages that answer your customers' question in the first sentence — the format AI answers quote and Google features as snippets.
Measured, not guessed
Search Console monitoring plus a look at AI referral traffic: you see which questions you appear for — and the content is sharpened along real data.
FAQ
Frequently asked questions
The most common questions about SEO, GEO and what to realistically expect.
What is GEO (Generative Engine Optimization)?
GEO optimises a website to appear in the answers of AI systems — ChatGPT, Perplexity, Google AI Overviews. While SEO is about rankings in result lists, GEO is about the AI understanding you, trusting you and recommending or citing you in its answer. The tools: clear entities, linked structured data, answer-first content and consistent information across all channels.
Is classic SEO still worth it?
Yes — more than ever. AI systems draw on the same sources that rank well: a site that convinces Google technically and editorially also has the best chances in AI answers. SEO and GEO are not competitors but two outlets of the same groundwork.
How does my website get recommended by ChatGPT & Co.?
There is no switch for it — but there are clear success factors: an unambiguous entity (who you are, what you offer, where), linked schema markup, content that answers concrete questions directly, an llms.txt as a guide for AI crawlers, and consistency across your website, profiles and directories. That is exactly the package I implement.
What does SEO/GEO optimization cost?
It starts with an audit: where do you stand technically, how visible are you today in Google and in AI answers, and what are the biggest levers. Then you get an offer with clear measures — a one-off optimization or ongoing care. Send me a short email with a link to your site.
How quickly will I see results?
Honest answer: SEO and GEO are not a sprint. Technical improvements often show within weeks; new content and rankings typically take a few months. In return the effect is lasting — and measurable, so you can follow every step.
Contact
Shall we get started?
A short email with a link to your site is all it takes — you will get an honest assessment within one working day.